IPO Market Research

/IPO Market Research

Thinking of going public? Think outside the box to reach investors…

Going public is a big step for CEOs and CFOs. The decision to become a publicly traded company can be a daunting task for the senior management of the company. Consequently, companies typically enlist the services of an investment bank to help them navigate the public offering process. This includes advising on all aspects of the public markets including assessing the public market value of the company, determining who may be the companies target investors, as well as how much

Why invest in an IPO?

Historically, the IPO market has long been an exclusive club of institutional and high net worth investors, with average individual investors left empty-handed and clamoring to find a way to get their hands on IPO shares. It’s understandable, who hasn’t heard a tale of someone investing in companies like Google or Amazon during their public debut only to become wealthy a few years or even months later? After all, there’s a lot of media attention focused on IPOs, particularly the

Who Can Invest in an IPO?

The world of investing includes individual investors from many different walks of life, all with different opinions of what to invest in and all with varying levels of risk tolerance. There is one thing that most investors tend to hold in common though, the desire to make money on their investments. While any investment has risks, IPOs are attractive as a ground floor opportunity to purchase shares at the initial offering price . The desire to participate at the initial

4 Things to Know Before You Invest in Your First IPO

Initial public offerings have long been the domain of the wealthy and institutional investors, but the Internet is starting to level the playing field. Now more than ever, IPOs are accessible to regular investors who may not have hundreds of thousands of dollars to invest. While the rewards from an IPO can be fruitful long term—one only has to look to Amazon, Apple, and Google as examples—the road is also littered with those that flamed out once they started trading as